7 Ways to Outsmart Armchair Experts (Without Playing the Fool!)
April 1, 2025
In the wacky world of real estate, you may meet from time-to-time a homebuyer or home seller who believes that […]
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3 Simple Ways to Provide Excellent Customer Service
March 1, 2025
Home buyers, home sellers, and even agents call me all the time to ask my advice on some real estate […]
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How to Communicate with Buyers, Sellers, and Prospects During Tough Times
February 1, 2025
Just like almost everyone else in the United States, I’m walking the tightrope between worrying about the wildfires in Los […]
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What You Can Learn From Top Producers
January 2, 2025
Not Top Producer (the software), but top producers… like super Realtors® with super-human closing abilities. I had the privilege of […]
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3 Reasons Why You Had a Bad Year
December 4, 2024
Traditionally, the average real estate professional (just like the average American) makes some new resolutions at the beginning of each […]
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3 Listings That Will Haunt You—Avoid Them!
November 1, 2024
New and old agents alike dream of listings. After all, you’ve probably heard the old saying, “If you don’t list, […]
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How Free Real Estate Leads Factor into Your Business
October 1, 2024
Free leads are for bottom feeders. What is a bottom feeder? Well, when it comes to creatures of the sea, […]
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Are You Busy This Season?
September 1, 2024
One day a few years back, an agent friend of mine popped her head in the door. I asked her […]
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How to Create a Value Proposition that Makes the Phone Ring
August 1, 2024
You go to a listing appointment. You tour the home. You show the fabulous listing presentation that took you hours […]
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5 Not So Sexy Offline Marketing Ideas that Bring in the Business
July 1, 2024
I must confess. I have this terrible problem. I have an innate ability to hear a nearby conversation while continuing […]
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